A moving image project motivated by my studies at Ilam School of Fine Arts (2018) and my own observations of societies obsession with consuming, sharing and engaging on line. It’s a dark representation of the world of the control, fake news, lies and often hatred that continues to feed into our everyday lives. We are accepting this as the new normal in the digital age. On a deeper level this project explores how we are manipulated by the signifier (a clue something happened, or a display that communicates messages) and how we interpret it, then act upon them (signified) when consuming digital media on a daily basis.
The video’s soundscape explores the hypnotic like states that are so compelling, as we consume digital media through devices. I developed the installation, produced the audio, captured the footage, and edited the video.